NEW MEDIA: Panoramic Views
Just saw Sony’s new iSweep panorama camera ad with Taylor Swift. Simple process of pressing a button to keep the camera open as it is swept along a view.
As a framer, I’ve framed many a 360 degree image and when I saw this ad it brought me back many years to a gentleman named Michael Lawton who shot for National Geographic and had some of the first panoramic images I’d ever framed. Mike is a true artist and he was as precise and demanding as he was interesting and willing to share. It looks like he’s still active, and it’s taken a while for the industry to catch up to him.